How to write a first-class paper.Manuscripts may have a rigidly defined structure, but there’s still room to tell a compelling story — one that clearly communicates the science and is a pleasure to read. Scientist-authors and editors debate the importance and meaning of creativity and offer tips on how to write a top paper.Also avaiable at https://www.nature.com/magazine-assets/d41586-018-02404-4/d41586-018-02404-4.pdf